Tirpude students promote popular brands at a Personality Enhancement Program

Report by: Nation Next Newsroom

Photojournalist: Himanshu Pal

Feb 21, 2018 9:42

Tirpude Institute of Management Education (TIME) recently organised a three-day Personality Enhancement Program (PEP), for the undergraduate students pursuing BBA and BCCA, at the college campus in Civil Lines, Nagpur.

The event kick started with a candid session on ‘Self Branding’ by Hitesh Dewani, who gave many tips to students for efficient networking. In another exercise called ‘Brandometer’, students were provided with promotional materials of different well established companies and were told to prepare an audio visual advertisement of 30 seconds and post it on their Facebook account. Renowned brands like Airtel, Garnier, Maggi Noodles, VIVO mobiles, Maxima watches, etc., extended their support for this event.

On the second day of the event, Deepti Dange, an image consultant from Pune, conducted a session for students focusing on strong mental health. She guided the students as to ‘How to handle peer pressure,’ ‘Valuing Relationships,’ etc. Students, who took part in ‘Brandometer’ were then asked to promote the products assigned to them among visitors by putting up stalls. This competition was judged by Aniket Gupta, Piyush Nikhar and Nikhil Polke. The teams, on the basis of scores obtained, were given cash amounts to purchase the ingredients for the next competition – TIME’s Masterchef. In this event, students prepared delicious snacks and desserts for the visitors. After the different competitions, a movie screening was arranged for the students to enable them to relax and learn.

The winning teams were rewarded with cash prizes and certificates for their hard work and efforts. This entire event by Tirpude Institute of Management Education was spearheaded by faculties – Sridevi Jaiswal, Mahesh Josh and Shruti Dhabale Thakare.